Finroo with Eric Yohay

February 20, 2012  |  Miscellaneous  |  No Comments

Part 1: Behind every great product there´s a great idea, and Finroo is no exception, Eric Yohay´s dream took almost a year and a half to materialize. Finroo is a clothing brand that produces t-shirts printed in limited quantities, where each garment is numbered and custom designed by an artist. We talk about where the idea came from, entrepreneurship from a non technical founder perspective, and how to start a new business based on an innovative concept.

Part 2: What if your special, beloved t-shirt just wasn’t that special? That was the business challenge faced by Eric. He also focusses on explaining how to present commercial ideas to potential investors and
the experience of building his company in The Hatchery.

Part 3: Starting a new company on your own or with a couple of buddies? Here are five top tips from Eric Yohay, a guy who´s been there, and can give the sage advice that might just save your bacon!

Interactees with Francisco Hui

December 13, 2011  |  Miscellaneous  |  No Comments

Part1: Suffering from bad body language? Not anymore when you can say it with a T-shirt. Not only these shirts sure look cool, but they´ll also help you find what you´re looking for. Need a technical co-founder (who doesn’t)? Move the pin and let your top do the talking. Francisco Hui gives the story behind Interactees, how it all started from scratch, and how to tell people you´re looking for something without being needy.


Part 2: These t-shirts will help you start a conversation, but before that there is a very important step you should follow: get one! Francisco to the rescue with his Interactees.com website. So, the only question left: are you a small, medium or large?


Part 3: Even if I’m still using that boring shirt with a necktie, Francisco talks about the challenge of creating a different kind of clothing product, how to design with innovation and, most important of all: the process of selling something different on the market. Cool designs, bright ideas and great concepts. Time for me to really consider updating my wardrobe …

Railsconf 2011: Conversations with David Heinemeier Hansson, David Chelimsky, Gregory Brown, Dr. Nic, Gregg Pollack and more!


Sad you are not back at RailsConf 2011? Fear not, by the power vested in my camera that was duck-tapped to my broken tripod, I interviewed as many people as I could before my batteries ran out …

Is David Heinemeier Hansson planning to stop programming soon? What’s the secret of how Ruby on Rails got so big? How strong is the community and how will it be kept alive and growing for the next ten years?


David Chelimsky is the lead developer and maintainer of Rspec, the behavior-driven development tool that’s the go-to for many a Rails project. He’s also author of ‘The RSpec Book’ and I was lucky enough to be able to ask him some questions about test driven development and its future.


Gregory Brown is a past Ruby Hero circa 2010. Sounds cool right? Well if you want to elevate your Rails-fu to the next level he’s developed an online school with Jordan Byron called Ruby Mendicant University. Who is this aimed at? How’s it best to learn this stuff? How can I find out more?


Steve is a newly minted Ruby Hero. He tells the story of how he took over the Hackety-Hack project from why the lucky stiff. What’s that you say? If you’re not in the know, it’s a great way to learn Ruby straight from your browser. Also Steve talks about native client programming on the desktop with shoes.


Dr Nic talks about his plans for world domination and covers the main difficulties faced by the developers including how to pronounce DHH’s name. A fun conversation covering a wide swath of topics including the maturity of Rails, hosting, and we get to see the first video of an actual RailsConf garbage collector in the background half way through!


Gregg Pollack had a pedagogical epiphany and now wants to create a team of the best technical screencasters in the world. He’s the founder and CTO of Rails Envy, well known for his great PC vs Mac spoof videos (check them out here) and has branched out into providing great educational tools for learning Ruby on Rails. Learn more in the video then check out his site www.codeschool.com


What’s a conference without us real people? I grabbed attendees pretty much at random to get a feel for what they are working on, and outside of all the free tee-shirts and bags, find out what else they were taking away from the conference.


Last but not least, here’s the great-great-great-grandfather of the killer-robots that will keep us for pets if we’re lucky. For those pedants out there, I’m defining “lucky” as “having the ability to program in the favorite language of the killer-robots, Ruby on Rails!”. Enjoy :)

RailsConf 2011 Videos Soon!


RailsConf 2011 – Coming soon! Interview with David Heinemeier Hansson founder of Ruby on Rails and 37signals, as well as other top Rails coders from the conference!

RailsConf 2011

I just got back from the world’s leading Rails conference, where I broke out my camera and interviewed till my batteries ran out! Great conversation with DHH discussing the story of how Rails got so big, if he plans to quit programming and how to keep the community stong and vibrant for the next ten years.

Also fun and informative discussions with many of the main speakers including Dr Nic, David Chelimsky, Gregg Pollack, Ruby Heros and a robot that spits out molten plastic. When the robots finally do take over at least we’ll know what their favorite language is!

Was an awesome event, great vibe and I look forward to getting the videos online so you can live some of the excitement yourself. Signup for Facebook and Twitter (@eyeandmindblog) to get notified on the latest uploads.

- Steve

Corporate Identity with Rob Barnickel

April 28, 2011  |  Miscellaneous  |  No Comments

Part1: Help I need a logo! One that I’ll be happy being stuck with for a long time. But where to start? Rob Barnickel of Barnickel Design talks about the process of creating a logo that truly captures the true identity of a company.


Part 2: How do you channel and organize inspiration and crativity into coherent ideas? How do you communicate this flow of ideas to a design client? How does a logo come to life from these ideas? Rob Barnickel explains the details of creating a truly professional logo.


Part 3: Nice white business card with your logo? Boring! Rob Barnickel talks about the different types of cards that you could have: Vintage leather-like cards, transparent plastic cards, letterpressed cards, etc. Take our pick!

#Hackhaven with lasers, Kinects and InPulse watches

April 11, 2011  |  Miscellaneous  |  No Comments

If you “strongly agree” the best part the 1980′s show The A-Team was watching them locked away constructing a device from available resources, then you’ll love a hack-a-thon. To experience the thrill for myself I visited #HackHaven with Kam Lasater from SeeClickFix to see what happens when geeks and a robotics club decend on a room full of lasers, Kinects and InPulse bluetooth watches.


Wouldn’t have been a hack-a-thon if I hadn’t tried some hacking too. I duck-taped a canon T2i to the canon HSF200 to take you to another dimension (assuming you have a pair of anaglyph glasses lying around).

Cross-Platform Mobile Development with Jeff Blasius (II)

April 8, 2011  |  Mobile  |  No Comments

Part 3: Launching a startup is not easy. It’s hard to intelligently scale as you grow. Jeff Blasius from SeeClickFix talks about the challenges of success and how SeeClickFix faced the different roadblocks during their ongoing rapid growth.


Part 4: In Ruby on Rails what architecture do you need to scale? Jeff talks about how to split up your webservers and implement caching to enhance performance. A must see video if you’re setting up your Rails infrastructure.


Missed the first part? Watch Parts 1 and 2!

Cross-Platform Mobile Development with Jeff Blasius

March 28, 2011  |  Featured, Mobile  |  No Comments

Part 1: SeeClickFix transforms slacker-citizen into super-citizen. You can report and fix those annoying urban blights that are common everywhere except Switzerland (or, so I’m told). But what’s under the hood? Or in technical speak, what happens when you integrate a Ruby based web application to a mobile application available for iPhone, Android and Blackberry? Jeff Blasius, CTO introduces both himself and his company.


Part 2: When developing for the iPhone, Android and Blackberry, what are the top cross-platform development tools? What are the differences and “gotchas” when developing with these systems versus developing in a native language? Jeff Blasius uses his considerable expertise to explain the different possible approaches to developing mobile application using Appcelerator and other cross-platform tools.


Guess what? Parts 3 and 4 are up!

Economic Development with Anne Haynes

March 8, 2011  |  Miscellaneous  |  No Comments

Part 1: The Economic Development Corporation (EDC) of New Haven aims to increase the growth of the city. In this interview, Anne Hayes talks about the different areas of her organization’s focus including retaining businesses, helping public and private agencies collaborate and marketing New Haven as a viable place to do business for young and mature companies alike.


Part 2: What makes New Haven an attractive destination for your business? Why chose New Haven over New York City or Boston? Anne explains the advantages of the Elm City.

Project Management (II) with Assembla’s Andy Singleton

February 16, 2011  |  Miscellaneous  |  No Comments

Part 4: How should I structure a distributed software development team? In this clip, Andy outlines how to share information and setup flexible hierarchical team structures.


Part 5: How do I scale my team? How do I find a great programmer? Andy takes programming trials to the next level and discusses with Steve the merits of evaluating candidates using real life tests and old-fashioned interviews.


Part 6: Feeding the machine. Are we moving to an age where producing requirements and designs are the new bottleneck? How can you manage this effectively and what does the future of the software development life cycle look like? Andy outlines his new ‘Beyond Scrum’ methodology.


Part 7: Room for more clouds in the sky? Andy is thinking big and wants to enable his users to scale everything in the project. Watch to find out more about what this means and what a talent cloud could look like.